Website for a business represents its face over web. And so, it is supposed to exhibit the essence and values business represents, along with a distictive appeal to the visitors.
We don't consider web design a straightforward process of putting irrelevant flashy or colorfull images along with a bunch of connected hyperlinks.
Rather, we see it as a deliberate contemplation and creation process that entails putting intellect, innovation and creativity along with appropriate tools to a combined effort.
We do really work that way,
A website must exhibit the attributes and values of the business it represents. As such the design team needs be well aware of the core business values that must reflect on the website. This makes team put their intellect to work and engage with client to perceive the essential as well as subtle ideologies of the business.
Contemplate the Essence and Appeal
The web site must be appealing, distinctive and easy to use, to make visitors love stroll along.
Design team is required to innovate for distinctive ways the essential values of business can be made prominent on website. However, the site must not be unnecessarily bloated too much and a balance is to be maintained.
Time to go Creative!
This is the time to work hard with our tools. We need to exploit the design tools to extract the desired flair and gloss.
We expect the client to be a part of this process thoroughly by helping the design team with constant feedback and suggestions. The whole process may be needed to be repeated iteratively to meet the finished website with perfection.